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There are books that help tie everything together and this is one of them.  This is an easy-to-read history of the idea of corporate strategy, which, in fact, turns out to be a relatively new idea, going back only a few decades.  Author Walter Kiechel chronicles the impact of strategy titans such as Boston Consulting Group, McKinsey and Michael Porter (who the Harvard Business School faculty voted to deny promotion to assistant professor).

What is missing is a description of the strategy in the non-profit space.  While certainly not as developed as in the corporate space it has grown over the past few decades.

In reading this book I was struck that ideas that we consider obvious today were radical only a few decades ago.  And it makes me wonder — what are the “obvious” concepts of the future that we are currently resisting?


 


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